Sony Ericsson PlayNow plus & Unlimited Music Downloads
“Sony Ericsson announced the launch of PlayNow™ plus, which will offer users the ultimate mobile music experience with the freedom to discover, download, play and recommend unlimited amounts of music wherever they are and whenever they like, directly over the mobile data network.
PlayNow™ plus is due to set a new standard for the unlimited music experience on a mobile with unrivalled download speeds, high-quality audio and access to the largest music catalogue of any unlimited download service. Sony Ericsson’s PlayNow™ plus music service guarantees ‘all-you-can-eat’ unlimited access to millions of music tracks.
PlayNow™ plus is very easy to use, with millions of songs available on your PC or phone at the click of a button. No need for cables, PlayNow™ plus offers simplicity and a great out of box experience with 1000 of the best selling songs already in the phone.”
The service is set to launch in Sweden later this year with worldwide release next year. You will need a PlayNow plus compatible phone to use the service. The first PlayNow plus compatible phone will be the W902. It will be interesting how other manufacturers like Apple react to this news. Not only will users get unlimited downloads, but they will also be able to keep up to 300 songs if they choose to stop the service. The best part is the songs can be loaded onto your computer or any other device that plays MP3s. The service is not just limited to playing MP3s on a Sony Ericsson phone. The price for the service will be $15 a month.
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